WATCH: What Are Analytics And How Do You Use Them Most Effectively?

As an independent filmmaker, finding the money to get the cameras rolling is hard enough. Spending money on marketing? Ouch.

Nevertheless. If no one sees your film, was everything else really worth it? Devin Buttner – CTO of Los Angeles-based digital marketing strategists Screenpush – urges you to consider marketing an important aspect of your planning, and reminds you to plan carefully so you know your money is well spent. Enter analytics. Here Devin breaks down the importance of using analytics and how you use them most effectively.


Much more from Devin (and lots of other smart people) can be found in our video interview section. Be sure to subscribe to our newsletter and YouTube channel.

Mads Black

About Mads Black

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Mads is a Scandinavian-born, Los Angeles-based actor and aspiring film maker. He's dabbled in stunt driving (no one got hurt) and once rescued a baby bunny from his garage.

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